GOOGLE MAPS SEO
GMB OPTIMIZATION FOR DISPENSARIES
Whatever your specific goals may be, it all comes back to increasing your bottom line. Our services are tailored to address the unique digital marketing conditions of the cannabis industry, working within these stringent parameters to ensure a well-rounded and complicit online presence.
Rank higher in google maps for
DISPENSARIES NEAR ME
Creating a profile alone will show you the impact having a listing can make on business. When people are looking for a place to buy their cannabis products, they’re turning to Google for answers.
Being the largest shareholder in the search engine market, Google dominates the game when it comes to the discovery of local businesses.
While things are a bit different and much more strict for companies in the cannabis industry, Google Business is still essential in garnering a good reputation and cultivating a customer base.
Through Google Business, cannabis consumers can easily locate and get in contact with dispensaries they are interested in buying from. It also allows them to gather pertinent information about the business, such as hours of operation, as well as read any experiences customers have felt the need to share in reviews.
Any business that neglects this part of its digital marketing efforts is seriously missing out, considering most people turn to the internet first to learn more about local businesses in their area. In fact, having a listing on Google Business, whether it ranks well or not, increases your chances of consumers perceiving your business as reputable by 94%.
USING GOOGLE BUSINESS AS A DISPENSARY
For cannabis sellers, the way a Google Business account is managed and the conditions upon which it can operate will differ from other kinds of businesses. Because marijuana is an illegal substance according to federal law, restrictions and regulations are imposed on the advertising of cannabis products.
Since the rules are stricter, the waters are more challenging to navigate—
—don’t get caught in the undercurrent.
Anything worth having takes a bit of work. Thankfully, managing a profile is relatively easy. Yes, it is another responsibility, but it is one well worth having. Plus, it’s free to use! Not only that but when you use Google Maps SEO, more business can be generated for you than even some of the most rigorous social media campaigns can deliver. Not to say there is no merit in social media marketing; it just pays to have a well-ranked Google Business Profile.
“WHAT’S THE POINT?”
The whole point of Google Maps SEO is to build your credibility with Google. By doing this, you show Google you are a reliable business that can be trusted. When Google knows it can trust you, it will rank you in a higher position.
One way to build credibility is with reviews. While this may be obvious, you want to avoid bad reviews at all costs. Low ratings damage your credibility and give Google a reason to lower your rank on relevant SERPs.
It’s not all about poor rankings, though. Customer satisfaction should be a top priority for you as a business owner. If your customers aren’t satisfied with your products or services, you will have a hard time keeping them around.
Through maintenance and proper management, you are partaking in Google Maps SEO which will lead to a higher level of customer satisfaction meaning more chances to create happy customers.
SEE HOW YOU RANK
Anything worth having takes time and, most importantly, effort. This is one thing you must remember when optimizing your Google Business Profile.
Google Maps SEO is a process. You can’t just snap your fingers and expect it to happen. It is unreasonable to think you will rank in the #1 position on relevant SERPs on the same day you create a profile.
Seeing as you own a business, it’s obvious that you are willing to put in the necessary work to thrive and become a top competitor in your service area.
Don’t know where you stand or where to start? Get with us for a FREE consultation to see if you are ranking where you need to be.